United Bank Limited, one of the premier banks was looking for a solution that would empower their customers to utilize their points earned on cards for purchasing fuel. unique proposition was aimed towards incentivizing spending of UBL cardholders.
AG initiated an effective cross platform synergy between PSO, UBL for a unique Online Redemption program called UBL Road Miles. This one of its kind program, offers fuel as a reward to valued customers of UBL Credit Cards and allows them to redeem their points earned on UBL Credit cards against a diverse range of fuel products at PSO forecourts.
- Guaranteed free fuel from PSO on minimum Rs 5000 spending on UBL Credit Card.
- Free fuel redemption through dedicated UBL-PSO Road Miles card
- Redemption on any of the 950 PSO outlets nationwide